At The Connection Hive, I support event and hospitality businesses through relationship-driven strategy, intentional partnerships, and clear business development. My work is rooted in helping you grow through the right clients, the right collaborations, and the right connections — not just more activity.
With over 25 years in the hospitality and events industry and deep roots in the Sonoma County community, I bring both strategic insight and a highly connected network to every engagement.
The Connection Call
The Connection Call
1:1 Advisory Session
What It Is
The Connection Call is a focused, one-hour advisory session designed to give you direct access to my experience, industry insight, and strategic perspective within the event and hospitality industry.
This call is a space to ask questions, talk through challenges, and gain clarity around your business, partnerships, positioning, or next steps — grounded in real-world experience.
What We Can Cover
Business challenges or growth questions
Vendor partnerships & relationship strategy
Industry etiquette and best practices
Positioning, pricing, and direction
Operational or marketing considerations
What You’ll Walk Away With
Clear direction and perspective
Practical, actionable next steps
Greater confidence around decisions you’re facing
Investment
$500
The Connection Strategy Lab
The Connection Strategy Lab
4-Week Strategy & Positioning Experience
What It Is
The Connection Strategy Lab is a one-month, hands-on strategy experience designed to help you step back, assess where your business is today, and create a clear plan for growth through relationships, partnerships, and intentional positioning.
This is a collaborative, focused engagement that provides structure, clarity, and direction — without long-term commitment.
What We Focus On
Business foundation and growth assessment
Clarifying business and personal goals
Ideal client definition and positioning
Understanding the client journey
Relationship-based sales and communication
Partnerships and collaboration strategy
Marketing alignment (social, newsletter, printed materials)
Operational structure to support growth
What’s Included
Four weekly 1-hour 1:1 strategy calls
Clear strategy roadmap and priorities
Guidance on partnerships, positioning, and next steps
Direction you can continue implementing beyond the Lab
Investment
$1,500
Growth Through Connections Partnership
Growth Through Connections Partnership
3-Month Strategic Growth Partnership
What It Is
The Growth Through Connections Partnership is a high-touch, three-month strategic partnership for event and hospitality businesses ready to grow intentionally through relationships, collaborations, and long-term strategy.
This is not a program or one-size-fits-all approach — it’s an ongoing partnership where we work closely together to strengthen your positioning, build meaningful connections, and create sustainable growth.
Key Areas of Focus
Business and personal goal alignment
Ideal clients, pricing, and positioning
Client relationships, retention, and referrals
Sales conversations and relationship-based communication
Partnerships, collaborations, and industry etiquette
Networking, visibility, and community presence
Marketing as a relationship tool
Operational structure and time management
Long-term growth and sustainability planning
What’s Included
Weekly 1-hour 1:1 strategy calls for 3 months
Post-call follow-up emails after every session, including:
Call recording
Key takeaways
Clear action items and next steps
Email access for 3 months (24–48 hour response time)
Access to my network and relevant partnership opportunities
Five personal introductions to connections in my network
Feature in my monthly newsletter
Clear goals and strategies to continue after our contract
Special invitations and discounts for future in-person events
Three post-quarterly 1-hour check-in calls for accountability
Investment
$2,500 per month for 3 months (Billed monthly)
The Strategies
Business development strategy
How we build intentional, sustainable growth
Relationship-Driven Growth Planning
Developing business growth strategies rooted in partnerships, referrals, and long-term relationship building within the hospitality and events industry.Strategic Positioning & Market Alignment
Clarifying your positioning so your services, pricing, and offerings align with the right clients, venues, and vendor partners.Partnership & Collaboration Development
Identifying and nurturing strategic partnerships that expand visibility, credibility, and access to ideal clients.Industry Etiquette & Professional Presence
Establishing best practices for how you show up as a trusted, respected partner within the event and hospitality community.Scalable Business Systems & Structure
Creating simple, effective processes that support growth without overwhelm, especially for businesses without a dedicated sales or business development role.
Client Engagement strategy
How we attract, retain, and nurture the right clients
Ideal Client Identification & Client Journey Mapping
Defining your ideal client and mapping their journey from inquiry to repeat business and referrals.Client Relationship Management & Retention
Implementing intentional touchpoints that strengthen relationships before, during, and after an event.Referral & Repeat Business Strategy
Building systems that encourage referrals and long-term client loyalty without feeling sales-driven.Communication & Experience Standards
Refining how you communicate with clients and partners to elevate service standards and client experience.Reputation & Relationship Capital
Leveraging client relationships to strengthen your reputation and visibility within the local hospitality and events ecosystem.
Sales & Marketing Strategy
How we support growth through visibility and connection
Relationship-Based Sales Approach
Developing sales strategies that feel authentic, aligned, and grounded in trust — not pressure or cold outreach.Marketing That Supports Relationships
Aligning marketing efforts to reinforce credibility, partnerships, and long-term brand trust rather than one-off promotions.Social Media as a Relationship Tool
Using social media intentionally to engage clients, vendor partners, and community connections — not just to post content.Networking & Community Visibility Strategy
Creating a thoughtful plan for in-person and online networking that leads to real business opportunities.Brand Messaging & Consistency
Ensuring your messaging across social media, newsletters, and marketing materials clearly reflects who you serve and why you’re the right fit.
My Passions
Sales
I specialize in developing effective sales strategies that not only drive revenue but also align with your business goals, ensuring sustainable growth and long-term success.
Relationships
I focus on cultivating strong, lasting relationships with clients and partners, believing that meaningful connections are the foundation of any thriving business.
Building Networks
I help you build and expand your network, connecting you with the right people and opportunities to enhance your business's reach and influence.
Kind Words
Quick Links
- Home
- About
- Services
- Contact Us
- Media Kit
Address
- 3345 Industrial Dr #10, Santa Rosa, CA 95403